Direct customer approach
Whether or not you already have a data warehouse, the dsb.net Sales Information System gives you a sophisticated platform for up-to-date data and qualified analysis. The integrated Sales Information System offers you current analysis and statistics for your direct marketing, from target-oriented address analysis to individual acquisition and retention reports, whenever and wherever you need them.
VIS allows precise reporting of customer value and customer scoring that can be pulled and evaluated 24/7, with daily subscription and product sales updates. In addition, data can be imported from external sources to complete your analysis. This intelligence can then be fed into the Customer Interaction Centre for efficient customer contact and targetted. Personalised up-selling.
Highlights:
- Easy creation of individual queries using drag & drop
- Customized presentation of standard statistics or user-defined queries
- Simple data export
- Effortless importating of external data for integration into VIS for analysis
- Scheduling for standard statistics and user-defined queries
VIS objectives:
- Use existing data to obtain new customer information and to improve market insight. This enables correct decision making, precise planning for specific target groups and ensures successful transactions.
- Support time-relevant and market-adjusted activities (time to market)
- Recognise and create competitive advantages
Standard reports
Defined Report Catalogue:
The standard version of the VIS solution includes a variety of essential standard reports, which make conventional paper statistics superfluous. These standard reports can also be customised to reflect individual requirements.
24/7 Online Queries:
In VIS, data is updated daily and is available for analysis from the user workplace at any time. Powerful user tools allow you to create sophisticated queries very quickly without SQL-knowledge.