A move in subscription fulfilment partner to dsb.net in May 2010 gave Future the chance to realise some of the exciting marketing opportunities available through the use of leading e-commerce software, synchronised with a modern fulfilment system.
- Subscriptions, merchandise, current and back issue sales in one basket
- Up-sell in the Check Out with just one click
- Real-time multi-variate testing
- Real-time Promotion Code set up!
- “Your Account” area with all payment history; subscriptions and merchandise sales
- “Save my payment details” function
- Multiple shipping options
- SEO friendly URL’s
- Website automatically updated with subscription and merchandise offers
- Limited stock free gift offers automatically dropped from website
The end-to-end solution deployed by dsb.net for MFM has seen a substantial increase in unique users, higher conversion rates and improved customer satisfaction ratings. Intelligent up-selling and cross-selling have also increased the revenue per order and the “save my details” feature makes it even easier for customers to buy on return visits.
- Monthly Unique Visitors up an average of 30% YOY
- Double-digit % increase in basket size (by volume)
- Online Mail Order value up 104% YOY
Critical to the success of any e-commerce proposition is getting your goods delivered fast, whether it’s a free welcome gift or merchandise you’ve sold! dsb.net chose DHL Global Mail, leaders in international and domestic delivery with a range of services to suit all requirements. Like all modern e-commerce sites, customers can chose different delivery services and DHL provide same day and next day dispatch for MFM sales. Packets are scanned out of the dedicated pick-n-pack facility, tracking services are available for customers online and details of dispatch dates are displayed in the customer’s “Your Account” area.
Contact us now for a demonstration.